“I started thinking about how amazing it was to work on Chatelaine, which was this heritage, multi-generational legacy brand, and what we were able to do with it,” she says. During lunch they discussed the Chatelaine brand and its position in the market, and as their meeting wound down, he asked directly if Jane would be interested in the GH editor job. Within a week, Kaplan flew to Toronto for a face-to-face.
That might explain why is took her a couple of days to respond and why, when she did, her response was also cryptic: “If the opportunity is right, sure.” Jane’s recruitment began last summer when Eliot Kaplan, director of talent acquisition for Hearst Magazines, emailed cryptically via LinkedIn: would she consider moving to New York City from Toronto for work? Jane, then Chatelaine‘s Editor-in-Chief, didn’t think the email was targeted to her personally, but that it was intended for numerous qualified editors. It’s Jane’s job to keep the heritage readership happy and inspire modern followers, too. Every month, 25 million readers flip through its pages and click on its web links for dinner ideas and help with fashion, for décor suggestions and relationship advice. Now, she’s Editor-in-Chief of Good Housekeeping, Hearst Corporation’s 130-year-old legacy brand. Hard work, talent, and ambition propelled her to senior jobs and, before she left Toronto for NYC last year, she’d held the top edit gig at some of the country’s largest and most influential women’s magazines. Venue, a glossy monthly, premiered in 1994, and put her on the map in Toronto magazine circles. “These different aspects of my personality and life began to come together,” she says of that time. But when she co-created an art/pop culture magazine after university, she found the path she’d walk for years – and the industry where she’d leave her mark. She’s been a model, waitress, theatre company manager, and run a fashion design company. Jane Francisco is a master at reinvention. Here’s how one Canadian positioned herself so that was inevitable.īY AMBER NASRULLA PHOTOGRAPHY Ari Michelson Many editors hear the call of New York City – few get an actual call asking them to grab the reigns at an established, storied brand.
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